LimeLife's Fall Products Launch Featuring Aly Raisman!
Aly Raisman (photo by LimeLife) Olympic Gold Winner and author of the book, Fierce, and winner of the Arthur Ashe Courage Award.
So excited to be able to post the Look Book for the the Fall collection! Aly Raisman is the first collaborator that is not a makeup artist. The idea of Aly being the captain of The Fierce Five, American Olympic Gymnastic Team really spoke to Madison and Michele. Aly has a message of encouraging girls and women to be authentic, to go against the tendency to compare, and just really lead with who you truly are. Madison spoke on how when she first met with Aly she assumed Aly’s chosen theme of Fierce was going to mean strong, bold, colors. What was a pleasant surprise was Aly being interested in showing how Fierce can be in neutral tones or no makeup at all. A subdued, quiet, fierceness! That makes me think of how many times girls or women are discounted because they aren’t aggressive or yelling from the roof tops. Some of the most fierce moves are made quietly.
I hope you will fall in love with fresh colors and new products as much as I have and I look forward to sharing them with you in person and on line!
xoxo,
Cici
